Wow, I had no idea it was so widespread in the US.
Im an obsessive packet reader and havent seen that on any of the bread I buy in the UK (dont ever, ever drink soda anyway *bleugh!* Ive never understood why people like it!). Makes me glad that I make my own as often as possible. Homemade bread being baked in oven smell is a pleasnt one to come home to ;-)
Will have to look in to it.
Do they have to state that its 'brominated' by law, or can they just say 'vegetable oil' and be done with it?